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Job vacancy Strategic Planning Manager
Announced
12 March, 2024
Job Type
Employee
Job Status
Full Time
Job Title
Strategic Planning Manager
Job Presentation
Qualifications & Skills
- Bachelor’s or master's degree in marketing, Mass Communication, or related field.
- At least 5 years experience in Strategic Planner leadership role, Marketing. Communication, Branding communication or related field in agency or corporate setting.
- Fluent in speaking, reading and writing in English.
- Excellent research and analytical thinking skills.
- Experience managing a team.
- Experience in advertising agency, marketing agency, digital media agency is advantage. Job descriptions: - Conducting quantitative and qualitative research in various research groups; utilizing a variety of market research data to monitor cultural and social trends and their impact on consumers’ attitudes, behaviors, and perceptions.
- Understanding client business goals and marketing objectives.
- Crafting briefs, including target market analysis, personas, customer journeys, actionable consumer insights, and key messaging recommendations to establish a winning strategy plan.
- Creating business solution strategies, branding communication strategies, political communication plans, and digital marketing plans, then presenting them to clients for approval.
- Presenting the strategy plan to the team, including the Creative team, Designer team, and Sales team, with a clearly defined brief.
- Leading internal meetings to ensure the entire campaign aligns with the strategy plan.
- Managing and educating team members to build a strong planning team. Benefits: - Annual bonus & salary increment- Group insurance- Holiday
- Bachelor’s or master's degree in marketing, Mass Communication, or related field.
- At least 5 years experience in Strategic Planner leadership role, Marketing. Communication, Branding communication or related field in agency or corporate setting.
- Fluent in speaking, reading and writing in English.
- Excellent research and analytical thinking skills.
- Experience managing a team.
- Experience in advertising agency, marketing agency, digital media agency is advantage. Job descriptions: - Conducting quantitative and qualitative research in various research groups; utilizing a variety of market research data to monitor cultural and social trends and their impact on consumers’ attitudes, behaviors, and perceptions.
- Understanding client business goals and marketing objectives.
- Crafting briefs, including target market analysis, personas, customer journeys, actionable consumer insights, and key messaging recommendations to establish a winning strategy plan.
- Creating business solution strategies, branding communication strategies, political communication plans, and digital marketing plans, then presenting them to clients for approval.
- Presenting the strategy plan to the team, including the Creative team, Designer team, and Sales team, with a clearly defined brief.
- Leading internal meetings to ensure the entire campaign aligns with the strategy plan.
- Managing and educating team members to build a strong planning team. Benefits: - Annual bonus & salary increment- Group insurance- Holiday
Valid Till
11 Mar, 2025 (315 days left)
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JAC Recruitment Thailand
10Fl, Emporium Tower 622 Sukhumvit Soi 24 Khlongton, Khlong Toei 10110, Bangkok
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+66 (0)2 261 1270
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